ORLUNA PRIVACY POLICY

Orluna (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your information when you use the Orluna mobile application and related services.


1. Information We Collect

We collect the following types of information:

A. User-Provided Data

  • Photos you upload or capture within the app

  • Text inputs (questions, descriptions, prompts)

  • Preferences related to your color analysis and style

B. Automatically Collected Data

  • Device information (device type, OS version)

  • App usage data (interactions, features used)

  • Basic analytics (performance, crash data)


2. How We Use Your Information

We use your data solely to provide and improve the Orluna experience, including:

  • Performing personal color analysis

  • Generating personalized recommendations (makeup, outfits, styling)

  • Improving app performance and accuracy

  • Maintaining and securing the platform

We do not sell your personal data.


3. AI Processing & Third-Party Services 

To provide analysis and recommendations, Orluna uses secure third-party AI services.

What is shared:

  • Uploaded images (photos)

  • User input (text prompts or questions)

Why it is shared:

  • To analyze color, tone, and visual characteristics

  • To generate personalized styling recommendations

Who it is shared with:

  • Trusted AI providers (e.g., OpenAI or similar services) 

These providers:

  • Process data solely to deliver results

  • Do not use your data for advertising

  • Are required to maintain appropriate data protection standards


4. User Consent

Before any photo or data is processed:

  • You are explicitly asked for permission

  • No image is analyzed without your consent

By continuing to use the app and submitting content, you agree to this processing.


5. Data Storage & Retention

  • Photos may be temporarily processed to generate results

  • We minimize long-term storage wherever possible

  • We retain data only as necessary to operate and improve the service


6. Data Security

We implement appropriate safeguards to protect your information, including:

  • Secure transmission (HTTPS)

  • Restricted access to sensitive data

  • Use of trusted service providers


7. Your Rights & Control

You may:

  • Stop using the app at any time

  • Request deletion of your data by contacting us


8. Children’s Privacy

Orluna is not intended for children under 13. We do not knowingly collect data from children.


9. Changes to This Policy

We may update this Privacy Policy as needed. Continued use of the app indicates acceptance of updates.


10. Contact

For questions or requests, contact us at:
📧 support@withorluna.com